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DELAWARE PSYCHOLOGICAL SERVICES
Roles
Executive Production, Marketing Campaigns, Social Media Manager, Materials Development, Measured Outcomes, Reporting
Date
2021-2021
Link
Directed and oversaw the implementation of two distinct year-long marketing campaigns in collaboration with the Delaware Division of Substance Abuse and Mental Health ("DSAMH") and Delaware Psychological Services & Associates ("DPS"). These campaigns were dedicated to educating audiences and channeling traffic towards vital mental health treatment services. Responsibilities included initiating and managing DPS's Instagram account, overseeing the Facebook/Meta business account, and coordinating all aspects of social media marketing, including asset design, messaging, copywriting, newsletter design, website development, video production, and comprehensive reporting. Additionally, we collaborated with Jet Phynx Films to produce a compelling short film titled "They're Home."
